A Cabanga Africa Publication
Africa Thinks Here
On-the-ground business intelligence in South Africa & Eswatini, since July 2019.
Section
Can you be found on Google? Are you Googlicable? Can your prospective customers find you when you need them to? That is what we seek to answer in this article. First, Googlicability means "being visible on google", derived from how local African languages have you...
Can you be found on Google? Are you Googlicable? Can your prospective customers find you when you need them to? That is what we seek to answer in this article. First, Googlicability means "being visible on google", derived from how local African languages have you...
Can you be found on Google? Are you Googlicable? Can your prospective customers find you when you need them to? That is what we seek to answer in this article. First, Googlicability means "being visible on google", derived from how local African languages have you...
A tourist who wants to visit three SADC countries in one trip still needs, in most cases, three separate visa applications, three sets of border formalities and three currencies' worth of friction before booking a single hotel room. SADC has just launched a...
A traveller planning a trip across two or three SADC countries this week still needs to check each destination's visa rules separately, book domestic and connecting flights through largely disconnected airline networks, and carry enough cash or cards to cope with...
A regional institution can be adopted by heads of state without a single household knowing it exists. That is the contradiction sitting underneath this week's news out of Kinshasa: the Southern African Development Community's 42nd Ordinary Summit, held on 17...
A shopper in Lilongwe browsing a Zambian or South African online marketplace has no visibility into why an item that should cost a certain amount, given the tariff preference SADC's Free Trade Area already grants it, arrives priced well above that expectation....
A shopper in Lusaka ordering imported hardware, appliances or packaged food from a South African retailer rarely thinks about customs bonds. What she notices is price, delivery time and whether the item is in stock at all. Yet every one of those consumer-facing...
A tourist planning a trip across the Kavango-Zambezi conservation landscape this year still books lodges in several different currencies, checks entry requirements against several different visa regimes, and rarely sees "Boundless Southern Africa" as a name...